Vision
Beyond the One-Hit Wonder
Innovation in our industry is extraordinary on so many levels. The science is unparalleled, the collective intellect is exceptional, and the passion for the patient is unwavering. Mobilizing this innovation to discover, develop, and commercialize novel treatments for patients, all while building a company, can be a Herculean task. When we work with emerging companies, we… Read the full article… |
The Importance of a Commercialization Mindset
We write and speak a great deal about commercialization. It’s central to the work of our clients and, therefore, to ours as well. And so, in a recent panel, we brought together three experts from The NemetzGroup — Colleen Moore, Liz Tufo, and Tracey Sacco — to share their perspectives on the topic. Over the… Read the full article… |
My Big Announcement
I looked out at the Zoom faces of my newly-formed, second company — our software development partner, our SaaS product advisor, and our product head Kristin Fahy (previously with The NemetzGroup), all who wanted to help turn the vision I had into a reality. Internally, we called it “NewCo” (we are nothing, if not creative).… Read the full article… |
Right-Sized Strategy
Many years ago, when we first started working with emerging life sciences companies to provide a roadmap for the commercialization of their technologies, we began with a list of essential activities and the corresponding budget that would be required. Our approach has always been to ensure those activities are synchronized with the product’s regulatory and… Read the full article… |
Spotlight on Transitions
This topic of “transition” came home to me (literally and figuratively) over the Thanksgiving holiday. With our adult kids returning, my husband and I decided it was time to have them go through their “bins” and throw out, donate, or take back with them, their childhood. The bins in question are tools we employed over… Read the full article… |
Are You Inspiring Inspiration?
It’s no secret that the topic of commercialization can be quite tedious in most of the environments we all work. We live in a world of PowerPoint templates, changing teams, external vendors, timelines, budgets, and shiny-object-chasing executives (you know who you are). In most cases, though, the day to day routine and grind is not what… Read the full article… |
The Future Is Now
Back in the early 2000s, I was head of commercial strategy at Millennium Pharmaceuticals in Cambridge, Massachusetts. I remember saying to then CEO, Mark Levin, that we had an opportunity to define how the company vision, “Transcend the Limits of Medicine,”could be translated at the customer level. This was a once-in-a-career role. I was able to surround… Read the full article… |
Living in a Parallel Universe
Launching a company and drug simultaneously. (What follows is a synopsis of a recent “team development call,” something that occurs at The NemetzGroup over Zoom every other week. During these calls, we select a topic that allows us to enhance our learning, share best practices, and improve our client offerings.) We began by stating the… Read the full article… |
Tales from the Community… Our Readers Speak!
This e-conversation goes out to about 2,000 people from the industry, our team’s network, and my life. (Thank you LinkedIn.) Over the course of publishing, we have heard from many of you on a broad range of topics. What we have found fascinating is that different topics generate interest with different people (welcome to the… Read the full article… |
Tales from the Healthcare Front Lines
Each month, you have given our team permission to communicate our views on the biopharma industry, its leadership, and overall commercialization of innovative medicines. We share this perspective with knowledge of a healthcare system based on what we read, hear, and know from personal experience. In our industry, we often talk about innovation, technology, data,… Read the full article… |