What’s Different Now

In just one month, life for all of us has changed dramatically. This week, we…

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Biopharma Brand Planning Strategy: Vision, Imperatives, and Tactics

Many years ago, when we first started working with emerging life sciences…

Biopharma Governance and Decision-Making: How to Fix What’s Broken

At your next company lunch and learn, try this experiment: Ask ten people from…

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Are Your Assumptions Serving You Well?

Ah, June, the season of life transitions — weddings, graduations, school…

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